PinAPalooza
Site Redesign
Explore this Disney Pin Trading website that I redesigned.
Client Overview
This client specializes in collectible and specialty Disney pins, with a focus on curated drops and limited-edition releases. Their audience spans seasoned collectors and Disney enthusiasts who value nostalgia and unique finds.
Project Goals
-
Modernize the website while honoring the collectible nature of the product
-
Improve user experience for browsing and purchasing pins
-
Align the visual style with the preferences of the target demographic (ages 40–65, retro/nostalgia enthusiasts)
My Role
-
I led the full website redesign—reworking the layout, enhancing the site structure, and developing a visual identity that resonates with the brand’s audience.
Design Approach
-
I introduced a mid-century modern aesthetic to reflect the golden era of Disney animation and connect with the nostalgia-driven audience. This included:
-
Warm, retro color palette
-
Playful yet structured typography
-
Clean product layouts optimized for mobile and desktop
-
Vintage-inspired graphic elements that echo classic Disney motifs
Results
-
Increased clarity and usability for product pages
-
Cohesive branding across all site elements
-
Stronger emotional resonance with the target market
Mockups
Live Site
Visit the live site: www.pinapalooza.net/